Bright Horizons

Does your company provide back up care?

A world-leading provider of child-care and early education has selected Generations Child and Elder Care (www.generations-care.com) as its exclusive partner in the greater Rochester area.

About Bright Horizons Family Solutions

Bright Horizons Family Solutions (www.brighthorizons.com) is the world’s leading provider of employer-sponsored child-care, early education and work/life consulting services, managing 616 early care and family centers in the United States, United Kingdom, Ireland and Canada. Bright Horizons serves more than 600 clients, including more than 90 Fortune 500 companies and 65 of the “100 Best Companies” as recognized by Working Mother magazine. Bright Horizons is one of Fortune magazine’s “100 Best Companies to Work For.”

Bright Horizons Family Solutions, which manages more than 600 early care and family centers around the globe, has chosen Generations as the only local care provider in its Back-Up Care Advantage Program based on the company’s rigorous quality standards.

What is back up care?

This program enables Bright Horizons’ clients to offer their employees a nationwide network of emergency child- and elder-care support. Clients’ employees who find themselves without their routine child-care or elder-care arrangements can access care through Bright Horizon’s program. Since Bright Horizons does not operate any centers of its own in the area, Generations will serve as the sole Bright Horizons partner in the Rochester region.

“We are delighted that Bright Horizons has chosen Generations as its exclusive child- and elder-care partner provider in the Rochester area,” said Bridget A. Shumway, owner and founder, Generations Child and Elder Care. “Not only does it speak volumes about the quality of care we provide, it is also a tremendous testament to our management and staff to have been chosen by a world leader like Bright Horizons.”

“The Bright Horizons Back-Up Care Advantage Program helps our clients support their growing number of employees with child-care and elder-care responsibilities,” said Bright Horizons CEO David Lissy “When we were looking for a partner to serve the Rochester market, Generations stood out from the crowd instantly as the best choice, based on the quality of care it delivers and its outstanding service to both populations.”

 

 

Intergenerational Programming

According to the U.S. Environmental Protection Agency Aging Initiative

For Youth and Children

  • Enhances Social Skills: Interaction with older adults enhances communication skills, promotes self-esteem, develops problem-solving abilities, and fosters friendships across generations. Positive attitudes are developed regarding sense of purpose and community service. Additionally, youth involved in mentoring programs have been show to be almost one-third less likely to hit others.
  • Improves Academic Performance: Intergenerational programs increase school attendance and performance. Students tutored by older adults made significantly greater gains in achievement test scores than other students.
  • Decreases Drug Use: Youth involved in intergenerational mentoring programs are 46% less likely to report the initiation of drug use, and among minority youth that statistic increased to 70%.
  • Increases Stability: Children and youth gain positive role models with whom they can interact on a regular basis. Older adult volunteers help to provide children and youth with consistency through mentoring and in child care facilities that average a 25-35% turnover rate.

For Older Adults

  • Enhances Socialization: Older adults remain productive, useful, and contributing members of society. They increase interaction with children and youth and engage more with one another to prevent isolation in later years.
  • Stimulates Learning: Older adults learn new innovations and technologies from their younger counterparts.
  • Increases Emotional Support: Intergenerational programs afford older adults an opportunity to participate in a meaningful activity. This decreases loneliness, boredom, and depression while increasing self-esteem. Older volunteers report more enriched lives, a rejuvenated sense of purpose, and increased coping skills for their personal struggles.
  • Improves Health: Helping contributes to the maintenance of good health, and can diminish the effect of psychological and physical diseases and disorders.

 

 

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